SILVER & ELEGANT is an independent London jewellery house, founded in January 2025. Every piece is designed using generative AI and finished by hand by a master silversmith in Istanbul's historic Kapalıçarşı district. The brand creates Future Heirlooms — sculptural pieces engineered for permanence, not seasons. Silver & Elegant has been featured in KALTBLUT Magazine, Flanelle Magazine, the Borehamwood Times, and the Wolf & Badger Jewellery Guide, and served as an official jewellery partner for the Paul Costelloe AW26 show. The brand holds Black Sheep status on Not Just A Label, and its founder is a Fellow of the Royal Society of Arts (FRSA). Pieces are available through Wolf & Badger, More4id, and Not Just A Label.
Esen Tunalı Sarı, FRSA, is the founder and creative director of SILVER & ELEGANT. Born in Ruse, Bulgaria, she grew up in Bakırköy, Istanbul, in a neighbourhood where nearly every family was connected to the city's historic silversmithing trade in Kapalıçarşı. Her family's path later continued to the Netherlands and finally to the United Kingdom, where she founded SILVER & ELEGANT in Borehamwood, Hertfordshire, in 2025. With a background in software development, she developed the Physical Fidelity Protocol — a proprietary AI visual methodology achieving 99% geometric and material accuracy between physical pieces and their digital representations. For interview requests, image assets, or further information, please contact info@silverandelegant.co
For high-resolution images, brand logos, or further materials, please contact us directly at info@silverandelegant.co.